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B2C

consumer finance leads
Businesses looking to accelerate their B2C sales cycles get qualified, ready to buy-prospects.

We help business-to-consumer enterprises grow by:

mortgage brokers

 

  1. Building their pipeline of qualified leads in their target markets.
  2. Presenting compelling, needs-based offers – directly to the likeliest-to-buy prospects in the market – delivering raw leads as they are received, or nurturing those leads until they are ready to buy.
  3. Incenting action – we align with your prices, rates, and guidance criteria, and incent action based on the consumer’s level of engagement with the content they consume (we author the content for you).

 

Services are customized to the unique requirements of your brand or brokerage, and can include one or more of the following:
    1. Lead generating social media campaigns, executed on multiple platforms, against strict ‘ideal prospect’ criteria.
    2. Long-tail search campaign, including re-marketing campaign.
    3. Multi-touch, scored-interaction lead nurturing campaign that delivers high quality, unique information to your prospects, while identifying engagement and buy-readiness levels.
    4. Cross-sell campaign with current clients – to identify new opportunities for referrals, new mortgages, new HELOC’s, and to get a ‘jump’ on renewals.
    5. Category-market exclusivity.
    6. Lead exclusivity.