Posted on

B2B

B2B MARKETING FOR IT
Business-to-business marketers use our services to help them source, nurture, and bring qualified new B2B prospects into their pipelines.

We help companies acquire more business by:

  1. Building their pipeline of qualified leads in their target markets.
  2. Presenting compelling, needs-based offers – directly to the likeliest-to-need or likeliest-to-engage prospects in the market – delivering raw leads as they are received, or nurturing those leads until they are ready to buy.  For example: we identify prospective new customers by matching ideal prospect criteria (account size, credit worthiness, locale, security, etc) with detailed prospect profiling and direct-to-prospect engagement.
  3. Incenting action – we align with your guidance criteria and incent action based on the prospect’s level of engagement with the content they consume (we author the content for you), and always stay within compliance guidelines.

 

Services are customized to the unique requirements of your brand or service, and can include one or more of the following:
  1. Lead generating social media campaigns, executed on multiple platforms, against strict ‘ideal prospect’ criteria.
  2. Long-tail search campaign, including re-marketing campaign.
  3. Multi-touch, scored-interaction lead nurturing campaign that delivers high quality, unique information to your prospects, while identifying engagement and buy-readiness levels.
  4. Cross-sell campaign with past clients – to identify new opportunities for referrals
  5. Category-market exclusivity.
  6. Lead exclusivity.
  7. Lead quality exclusivity and guarantee (88% of visitors to our platforms have engaged with a services provider within 45 days of first visit).
  8. Daily progress reports.
  9. Weekly update sessions.
  10. Guaranteed quota